Bigger Thinking / Press release

Press releases:

April, 28th 2008

BT and BT Team Ellen launch the newly refitted BT Open 60 on April 29

The newly race-refitted and re-designed BT Open 60 boat will be christened by BT’s Francois Barrault and Dame Ellen MacArthur on April 29 in London on the River Thames. After sailing under Tower Bridge, the BT Open 60 will berth alongside the Royal Navy’s HMS President, where the official christening will take place. Media, customers and hosts are invited to tour the boat.
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September, 11th 2007

BT agrees three-year title sponsorship for “BT team Ellen”

Ellen MacArthur becomes BT's Global Ambassador for a Better World

BT today announced a three-year global agreement with the Offshore Challenges Sailing Team to become title sponsor of ‘BT Team Ellen’ – a new sailing team headed up by legendary sailor, Ellen MacArthur. The agreement includes the lead sponsorship of two boats in addition to Ellen becoming an ambassador for BT’s worldwide corporate social responsibility (CSR) programme. This new partnership is designed not just to win races, but also to raise awareness of how enhanced communications and technology can help create a better world.
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